In Colorado, Boulder Clean, producer of plant-based cleaning products, and Braskem, producer of thermoplastics polyolefins and biopolymers, announced the integration of Braskem’s plant-based bioplastic into Boulder Clean’s newest sustainably focused laundry detergent packaging.
With availability beginning in June of 2019, Boulder Clean’s 230oz. laundry detergent container will integrate Braskem’s plant-based I’m green Polyethylene bioplastic into the packaging to deliver improved sustainability and reduce its overall carbon footprint. Braskem’s I’m green Polyethylene (PE) is a bio-based plastic made from ethanol, a renewable and sustainable resource produced from Brazilian sugarcane. I’m green Polyethylene retains the same properties, performance and application versatility of fossil fuel derived polyethylene, making it an ideal drop-in substitute for conventional oil-based polyethylene. The new, more sustainable Boulder Clean laundry container is fully recyclable through traditional post-consumer recycling channels and will be available for purchase at over 50 Costco Wholesale locations in Southern California, Arizona, Utah and Colorado.
Cultivation of sugarcane utilized in the production of I’m green Polyethylene captures carbon dioxide and releases oxygen, which means Braskem’s bioplastic has a negative carbon footprint. From a cradle-to-gate life-cycle perspective, every ton of I’m green Polyethylene used in the production of packaging equates to 3.09 tons of CO2 captured from the atmosphere.
Category: Producer News